Majority of New-Car Shoppers Plan to Research Financing Options Online, According to Latest kbb.com Vehicle Financing Study

Posted on: Thursday, 17 March 2011, 04:00 CDT




IRVINE, Calif., March 17, 2011 /PRNewswire/ -- According to the latest Kelley Blue Book www.kbb.com Market Intelligence survey concerning car financing, the majority of new-car shoppers (64 percent) who plan to finance some or all of their next vehicle say they will research their financing options online. Accordingly, Kelley Blue Book today announces two new collaborations with Bank of America and Autobytel Inc.'s Car.com that will

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